iPhone Waterprint Application

The following was saved from the old waterefficiency.net website, just in case anyone was looking for it (with the help of archive.org)

Waterprint – Water Efficiency’s New Iphone App

Forester Media, Inc. and Water Efficiency Magazine announce the launch of Waterprint, a free water footprint calculator application.

By Elizabeth Cutright

February 18, 2010  Santa Barbara, CA – Forester Media, the award winning publisher of Water Efficiency, The Journal for Water Resource Management, and www.waterefficiency.net announce the release of their free iPhone application, Waterprint.

Waterprint is a one-of-a-kind iPhone application that calculates how much water is imbedded in your daily activities, including what you wear, eat, drive and drink.  This application includes a Waterprint calculator that quickly and easily allows you to determine exactly how much water it takes to grow a banana, manufacture a t-shirt or brush your teeth.

The Waterprint iPhone application is designed with a simple interface that allows users to easily navigate through various categories and individual items.

Water Efficiency’s Editor, Elizabeth Cutright, said, “We’ve all heard about carbon footprints, but it’s just as important to be aware of how much water is used for every  product we buy and every activity we’re engaged in. Our goal with Waterprint is to empower users to reduce their own water footprints.”

Forester Media, Inc. Publisher, Dan Waldman, added, “Water is our most precious resource, and by simply increasing awareness of how much we use in the course of our daily activities, we can have a huge impact on how efficiently we use it.  Waterprint is a simple, no-cost and very powerful tool for increasing that awareness and has the potential to reach tens of millions of people.”

About Forester Media, Inc.
Since 1990, Forester Media, Inc. has been the industry leader across various distribution platforms, including print, tradeshows, Web and book publishing. Forester publishes the award-winning trade magazines Stormwater, Erosion Control, MSW Management, Distributed Energy, Grading & Excavation Contractor, and Water Efficiency, and produces StormCon®, The North American Surface Water Quality Conference and WaterEC®, The International Water Efficiency Conference. ForesterPress is the publishing division. 

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